Infibeam Powers NDTVs eCommerce Portal ~ Auto Guru India - Junction of News, Auto Reviews, Advice

Jun 18, 2010

Infibeam Powers NDTVs eCommerce Portal

NDTV ShoppingNDTV, India's leading media player has launched a branded shopping site in partnership with eCommerce major As a part of the alliance, will power, offering a seamless experience for users. will also manage the hosting, fulfillment and customer service for the online shopping website.

On the launch, Mr. Sachin Oswal, Sr Vice President - Operations,, said "NDTV is one of India's foremost and globally renowned media brand. We are proud to join hands with NDTV on this shopping venture for consuming India". He added, "As a technology and fulfillment partner, we will provide our catalogue and dedicated customer service to NDTV's valuable customers. NDTV shopping website will carry a selection of more than 60 lac products that spans across various categories such as Books, eBooks, Magazines, Music, Movies, Electronics, Gifts & Lifestyle products. We look forward to taking this association to new heights."

Suparna Singh, Deputy CEO, NDTV Convergence said on the launch, "NDTV is pleased to launch as we expand our services to our users both in India and globally. With e-commerce poised to grow exponentially in India, will provide a platform for credible information and great customer service. In this quest of becoming one of India's full service portals we are launching in partnership with Infibeam."

The shopping site will carry the entire selection of categories including Books, Media, Electronics, Gifts & Lifestyle, Automobiles along with unique offerings such as FIFA merchandise, international books & magazines etc. Through the online store, customers will be able to buy or gift products and have them shipped free of cost, to all locations in India. NDTV's customers will also benefit from Infibeam's ongoing focus in offering a wide selection at affordable pricing, with fastest delivery and best customer service.

NDTVs brand and reach combined with Infibeam's eCommerce experience makes the store one of a kind. Checkout the new site at

About owns and operates an e-commerce retail portal as well as customized products portal

The company's technology services include e-commerce engine with a set of configurable features and functions that enables Web store functionality, such as product presentation, merchandising, shopping cart, and checkout. It also offers Web store management tools to manage the Web stores administration, product and catalog content, and reporting; Web infrastructure and managed hosting; order management and processing; and reporting and analytics services.

In addition, the company provides fulfilment services, customer care services, interactive marketing services, online advertising and design services. was founded in 2007 and is headquartered in Ahmedabad with offices in Bangalore, Delhi, Kolkata & Mumbai..

About NDTV Convergence:
NDTV Convergence Ltd., a 100% subsidiary of NDTV Networks Plc, is the digital arm of the NDTV Group. The company manages the flagship portal of the Group along with other web properties including but not limited to,,,, Convergence is also responsible for NDTV Active, the WAP portal of the Group. The company also develops exclusive content for cross media platforms such as Internet, mobiles, ITV and IPTV. The bouquet covers an entire gamut of news, travel, entertainment, shopping, health, gadgets. The company also has a short code presence through its brand NDTV mobile – 56388 (in India), 63880 (in UK) and 6388 (in UAE) and an IVR platform with 5056388.

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